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21st August
KX Akademy

Jason Plato and KX Energy Drink launched a new British motorsport initiative at Oulton Park - the KX Akademy - to help up-and-coming racers and includes mentoring from former BTCC champion Jason Plato.

The programme entitled KX Akademy will support individuals who have already demonstrated their skill, determination and focus and who display the raw talent and single-mindedness that is a pre-requisite in motorsport but lack the necessary funding and support. KX Energy Drink, already visible as a sponsor of the MG KX Momentum Racing team is passionate about supporting those people with talent and enthusiasm and felt a natural progression of its BTCC sponsorship was to find and assist up-and-coming 18-30 year olds in both two and four-wheel series. The KX Akademy programme is different in many ways to other bursary activities perhaps previously seen in motorsport in that it; will support up to six candidates per year, covers two and four-wheels, age criteria is less restrictive, involves monthly candidate meetings and training for all areas including technique, media, financials, mental preparedness, race and sports psychology and so on as well as the 'money-can't-buy' element of being mentored by Jason Plato...